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Every course builds one working tool. Start free, then build your foundation.

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Every course $150, one-time  ·  The First Build is free Expense it — reimbursement letter →
1
Start free

Build your first working AI tool with The First Build — free, no account required, takes less than an hour.

2
Pick your courses

Each course builds one working tool — $150, one-time. Start with whatever's most useful to your work.

3
Own what you build

No subscription, nothing to renew. Every tool you build is yours to keep and run forever.

Start Free

Begin here.

The First Build is free — install Claude Code, build your first working tool, and see how it all works before you spend a thing.

FREE
The First Build
Install Claude Code, build your first working tool, and run it on your computer. Free. No account required.
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Courses

Build one tool at a time.

$150 each, one-time. Each course builds one working tool you own and run forever.

$150
Know Your Client
Build a profile of your client or executive that Claude reads before reviewing any draft — so you know how they'll react before they do.
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$150
The Message Architecture Builder
Build a tool that turns a situation brief into a complete message architecture — primary message, audience variants, proof points, and guardrails.
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$150
The Media Researcher
Build an AI-powered media list researcher that finds, profiles, and ranks relevant journalists for any story.
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$150
The Coverage Analyst
Analyze coverage for sentiment, message landing, share of voice, and next-pitch recommendations — in executive-ready reports.
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$150
The Press Clip Logger
Paste an article URL and the tool fetches, analyzes, and logs the coverage automatically — sentiment, key claims, and all.
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$150
The LinkedIn Post Generator
Generate executive-voice LinkedIn posts by learning from past posts, then creating on-brand variations on demand.
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More courses are on the way. Enterprise includes early access to everything as it ships.

Start free. Build what you need.

The First Build is free. No account required.

Start building →

Every course $150, one-time — see pricing →